Skip to main content

Google Ads Agency · Singapore

Google Ads Agency in Singapore

We turn Google Ads spend into qualified leads and measurable revenue for Singapore businesses — with AI-optimised campaigns, tight tracking, and no wasted budget.

Optimised for cost per lead
ROI-firstOptimised for cost per lead
Certified campaign management
Google PartnerCertified campaign management
Transparent spend and reporting
Full visibilityTransparent spend and reporting

In short

ILIA is a Google Ads agency in Singapore that manages Search, Shopping, and Performance Max campaigns with AI-driven bid and creative optimisation, engineered around cost per qualified lead and return on ad spend rather than clicks.

Why choose ILIA

Engineered around ROI

We optimise to cost per qualified lead and return on ad spend, not clicks or impressions, so every dollar is accountable.

AI-driven optimisation

We use AI for bid, audience, and creative optimisation to capture more demand at a lower cost as campaigns learn.

Tracking done right

Accurate conversion tracking and attribution mean you know exactly which campaigns, keywords, and ads drive revenue.

No wasted budget

We cut spend on terms that don't convert and reinvest in what does, with full transparency on where your money goes.

Google Ads for Singapore businesses

Singapore has high click costs and intense competition, so wasted spend adds up fast. We focus your budget on the high-intent searches that produce enquiries in your market, with Singapore-specific targeting, ad scheduling, and landing pages. The result is a campaign that captures ready-to-buy demand without burning budget on clicks that never convert.

What's included

  • Account audit and strategy
  • Search and Shopping campaigns
  • Performance Max setup
  • Conversion tracking and attribution
  • Keyword and negative-keyword management
  • Ad copy and creative testing
  • Landing page conversion guidance
  • Transparent monthly reporting

How we work

  1. 1

    Audit & plan

    We review your account or market, define target cost per lead, and build a campaign structure around your most profitable customers.

  2. 2

    Build & track

    We launch campaigns with accurate conversion tracking so every lead is attributed to the keyword, ad, and campaign that produced it.

  3. 3

    Optimise & scale

    We use AI-driven bidding and creative testing to lower cost per lead, then scale the winners while cutting wasted spend.

  4. 4

    Report & refine

    You get clear reporting on spend, leads, and ROI, with a continuous loop of testing and refinement to keep results improving.

Frequently asked questions

How much should I spend on Google Ads in Singapore?

It depends on your industry, competition, and customer value. Many Singapore SMEs start between S$1,500 and S$5,000 a month in ad spend, plus management. The right number is whatever lets you profitably acquire customers — we help you work that out from your margins and target cost per lead before you commit.

What does a Google Ads agency in Singapore charge?

Management fees are typically a monthly retainer or a percentage of ad spend. We scope fees to the size and complexity of your account and are fully transparent about what you pay and what it covers. Book a free audit for a clear recommendation with no obligation.

How quickly can Google Ads generate leads?

Google Ads can generate leads within days of launch, which is why it's often the fastest channel to prove ROI. The first few weeks are a learning period; from there we optimise to bring your cost per lead down and scale what works.

Should I do Google Ads or SEO?

They work best together. Google Ads delivers fast, measurable leads while SEO builds compounding organic visibility over time. Many clients start with Ads for quick wins and layer in SEO for long-term, lower-cost traffic. We can run both as one connected strategy.

Ready to grow?

Book a free, no-obligation review and we'll show you exactly where you stand and what we'd do first.

Prefer organic growth? See our SEO agency services